AISI introduces interactive high-strength steel display at 2018 North American International Auto Show

Monday, 15 January 2018 00:22:05 (GMT+3)   |   San Diego
       

The American Iron and Steel Institute (AISI) announced today that an interactive steel display is featured in the Dodge Ram exhibit at the 2018 North American International Auto Show. The exhibit was designed by the Steel Market Development Institute (SMDI), a business unit of the AISI, in collaboration with Dodge. The all-new 2019 Ram 1500 features extensive use of high-strength steel in the cab and frame.

According to automaker, this is the strongest Ram 1500 to date, featuring more than 98 percent high-strength steel in the frame and 54 percent high-strength steel in the core body structure. The use of high-strength steel in the frame enables noise, vibration and harshness (NVH) reduction measures, weight savings of nearly 225 pounds and greater rigidity for improved handling and durability.

“With so much conversation surrounding mixed materials, we wanted to create an experience for attendees to demonstrate how steel, with its various grades and strengths is really a mixed material,” said Jody Hall, vice president of the automotive market for SMDI. “The inclusion of this display as part of the introduction of the all-new 2019 Ram 1500 showcases how steel provides engineers the right grade for the right application. The Ram is a great demonstration of how steel is driving automotive innovation with the truck’s capability, efficiency, durability and weight reduction.”

Included in the display are four panels featuring conventional steel, high-strength steel, advanced high-strength steel and ultra high-strength steel. Each removable panel is a different thickness and strength, helping demonstrate to attendees how various grades of steel can be applied to different areas of a vehicle for lightweighting, strength and occupant protection.


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