Japanese HRC exporters still competitive in major outlets in July as they roll back increase attempts

Monday, 24 July 2023 15:13:18 (GMT+3)   |   Istanbul

Following the global price trend, prices for Japanese hot rolled coil (HRC) in the export market have not changed much over the past month. As a result, Japanese HRC offers have remained competitive in almost all main destinations, especially in high-priced markets like the EU and the Middle East, standing in line with other foreign suppliers.

Offers for ex-Japan SAE1006 HRC to Asian customers have settled at $600-630/mt CFR in late July, versus $595-600/mt CFR in late June. However, despite offer price increases, market insiders have reported several deals signed at lower levels last week, as most customers kept pushing for discounts. In particular, a deal for around 10,000 mt of ex-Japan HRC was reported in Pakistan at $595/mt CFR, while several batches were sold at around $595-600/mt CFR Bangladesh. Ex-Japan offers in Southeast Asia have been reported at $600-620/mt CFR, with the lower end of the range corresponding to offers in Vietnam and with the higher end in offers to Malaysia and Indonesia.

At the same time, offers for ex-Japan SAE1006 HRC to the Middle East have been reported at around $600/mt CFR, compared to $590-600/mt CFR last month, with several deals signed at $585-595/mt CFR UAE two weeks ago, according to sources.

In the meantime, Japanese suppliers have kept actively offering their materials to the European market, though once again they are facing strong competition from other Asian suppliers. In late July, offers for ex-Japan HRC have been heard at €600-620/mt CFR, versus €600-630/mt CFR in late June, but down at least €10-20/mt since mid-July. “Japanese suppliers made attempts to increase their offers in Europe in early-to-mid July, but the market was not ready to accept higher prices, so Asian suppliers, including the Japanese, were forced to lower their offers to attract buyers,” an Italian trader told SteelOrbis.

OlgaShyfrina
Olga Shyfrina
Editor
All Articles by the Author

I have 11 years of experience in steel market journalism, 4 of them at SteelOrbis, where I work as a writer and editor. I cover global flat steel markets, mainly hot rolled coil, as well as cold rolled and galvanized products. I am responsible for the regular market reports on China, India, Vietnam, Japan, Pakistan and Europe, tracking prices, trade flows and the factors that drive them. I hold a Master’s degree in English Philology and Translation from Alfred Nobel University in Dnipro, Ukraine.

Marketplace Offers

Hot Rolled Coil

Thickness 2 mm
Width 1,500 mm
Coil  R
  S235JR
Tedarikçi YÜCEL BORU VE PROFİL END. A.Ş.
View Offer

Hot Rolled Coil

Thickness 2.5 mm
Width 1,200 mm
Coil  R
  S235JR
Tedarikçi YÜCEL BORU VE PROFİL END. A.Ş.
View Offer

Hot Rolled Coil

Thickness 2.5 mm
Width 1,000 mm
Coil  R
  S235JR
Tedarikçi YÜCEL BORU VE PROFİL END. A.Ş.
View Offer

Similar articles

Japan's HRP and HRS shipments rise 2.8 percent in September 2026 from August

Japan's CR steel strip shipments down 17 percent in August 2026 from July

Japan's HRP and HRS shipments fall 14.1 percent in August 2026 from July

Ex-Japan HRC prices edge up in Sept, export demand uneven amid supply concerns

Japan's CR steel strip shipments up 4.0 percent in July 2026 from June

Japan's HRP and HRS shipments rise 17.0 percent in July 2026 from June

Japan's CR steel strip shipments up 5.5 percent in June 2026 from May

Japan's HRP and HRS shipments down 3.7 percent in June 2026 from May

Japan’s CR steel strip shipments up 5.2 percent in May 2026 from April

Japan’s HRP shipments down 3.1 percent in May 2026 from April, HRS shipments increase